Board Members
ASL have a wealth of experience on their board, combining the knowledge and expertise gained from holding director level positions at Toshiba, Kyocera and Westcoast as well as the experience of running their own businesses for many years prior to joining ASL. All of this experience enables the board to understand customer needs and ensure service levels are maximised to give users the best experience possible.

Duncan Forsyth
CEO
Duncan has a long track record in leading companies from the front. Previously the Group Managing Director at Westcoast where he was a key part of the leadership team that grew the business from a turnover of £35M to a £3B.

Paul Derry
Group Sales Director
Paul has over 30 years’ experience in reprographics with a track record of sales success. He began his profession at Pitney Bowes and has spent his career working for manufacturers and
resellers.

Mark Garius
Merges & Acquisitions Director
Mark is an experienced M&A Director with expertise in mergers and acquisitions. He has a proven record in developing and implementing effective and innovative business strategies that drive
growth.

Simon Whapshott
Commercial & Technical Officer (CTO)
Simon joined in 2018 following the acquisition of his business, ICA Digital by ASL. Simon brings with him a wealth of experience in
running a successful business where the heart is the service and operations.