Cambridge based managed print services company, Automated Systems Ltd (ASL) has installed a range of new print solutions for Peterborough United Football Club (also known as “The Posh”) and signed a three year contract to deliver the club’s Managed Print Services.

Peterborough United Football Club was formed in 1934 and is based at London Road Stadium in Peterborough. Managed by Darren Ferguson, son of Sir Alex Ferguson, The Posh currently play in League One, the third tier of the English Football League.

ASL, from Bar Hill near Cambridge, is one of the UK’s leading independent document resellers, supplying and managing print, copy and scan solutions from world leading manufacturers. ASL have been working with Peterborough United Football Club for over 10 years, providing a range of copy and print solutions across all areas, from the youth and community department through to the manager’s office.

With the opening of a new training ground, Peterborough United and ASL worked together on an updated managed print and support solution to enable all the departments to benefit from the latest technology. ASL has installed brand new Kyocera and Ricoh equipment and an updated support agreement has been drawn up between both parties to take their working relationship to the next level.

In addition, ASL will be official match ball sponsor of two games per season for the duration of the new contract and running a match day bucket collection for the company’s chosen charity, East Anglia’s Children’s Hospices (EACH) on 28th December 2014 (PUFC vs Doncaster Rovers).

Alex Harris, Commercial Manager : “The ASL service is first class. We’ve developed a great relationship over the years; they have helped us choose the equipment and functionality that is right for our needs and supported us every step of the way. We are delighted that ASL is sponsoring the club and we are very happy to assist them to achieve their fundraising goals for EACH”.

Anton Sambrook, Account Manager, ASL Group Ltd said: “ASL has enjoyed a strong relationship with Peterborough United over the past decade. We are delighted to provide a new solution to the club while also committing to be a commercial partner for the next three years and being able to entertain some of clients in the fantastic corporate facilities available.

The solution that ASL have installed will help the club increase their print cost effectiveness, with the added reassurance of our first class customer service support.”

For more information on ASL visit the website at and for more information on Peterborough United visit